Top 5 Health and Fitness Apps in Norway for Q4 2021

In the fourth quarter of 2021, the top health and fitness apps in Norway showed varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at the data from Sensor Tower.

Strava: Run, Bike, Hike saw a steady decline in weekly revenue early in the quarter, starting from approximately $43K at the end of September and dropping to about $16K by the end of November. However, revenue picked up again in December, peaking at $20.7K in the last week. Weekly downloads also experienced a drop from 1.7K in September to 510 in early December, before rebounding to around 1.5K by the end of December. Active users fluctuated, with a notable dip in late November, but ended the year strong at 46.3K.

Lifesum: Diet and Food Tracker had a mixed quarter in terms of revenue, starting at $24.7K in late September, peaking at $26.9K in late October, and closing the year at $27.4K. Downloads were relatively stable throughout the quarter, with a slight increase to 2K in the last week of December. Active users saw a gradual decrease from 27.1K in late September to a low of 21.9K in mid-December, before rising again to 26.4K by the end of the year.

Fitbit: Health & Fitness experienced a steady revenue stream, starting at $13.6K in the last week of September and fluctuating slightly before ending the year at $12.3K. Downloads saw a significant spike in the last two weeks of December, jumping from 837 to 4.7K, then settling at 2.7K. Active users remained relatively stable, with a slight dip in November but ending the year on a high note with 64K users.

Headspace: Sleep & Meditation saw revenue growth early in the quarter, peaking at $11K in early November before a gradual decline to $9.2K by the end of December. Downloads were modest, with a notable increase to 1.3K in the last week of December. Active users showed a positive trend, rising from 10.5K in late September to 12.4K by the end of the year.

Flo Period & Pregnancy Tracker displayed consistent revenue patterns, starting at $7.3K and peaking at $10K in mid-October, before ending the year at $6.7K. Downloads remained steady, with a slight rise to 1.4K in the final week of December. Active users fluctuated slightly but remained strong throughout the quarter, ending at 48.6K.

For more detailed insights and a comprehensive overview of the health and fitness app market, visit Sensor Tower.